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Leading steel fabricator of New England

United Building Solutions

United Building Solutions focuses on delivering high quality services to every customer. Our executive management team brings more than 70 years of construction experience and industry knowledge to the table, which is why we deliver exceptional results for every project.

24.7K

Impressions

107.00

Conversions

562

Clicks

Our Work

Non-performing ad copies which have low CTR have been paused and in its place new ad copies are implemented.
Callout Extension has been added: This is done to improve the quality score from the PPC Campaigns.
Negative keywords were added to the campaign to stop traffic on irrelevant searches.
Mobile Bids adjustment has been done to avoid overspending on any keyword to achieve avg ad pos.
Bid adjustments were made, so that we can make sure we are not overpaying on any keywords to achieve Avg. Ad pos, as this helps in maximizing clicks from the Campaigns within the spend.
Irrelevant Website has been excluded from the remarketing campaign to avoid irrelevant spend, as the traffic from mobile devices is of the lowest quality that we can ever get.
Locations bids adjustment has been done to avoid overspending on any keyword.
Site-links Extension has been added: This is done to improve the quality score from the PPC Campaigns.

Give your brand the recognition it deserves to achieve success.

Connect with your audiences.

Building & construction industry is rising to be one of the most competitive industries in the current scenario. One can only sustain in the market if they offer products that last. Credibility wins the race. With apt social media marketing strategies brands can achieve success. One such leader is United Building Solutions, with an overall website optimization and customized result-oriented campaigns they gained the required credibility and trust within the community that gave them the boost they needed to become New England’s largest fabricator and erector of structural steel and other miscellaneous metals.

Improved Keyword List

Negative keywords were added to the campaign to stop traffic on irrelevant searches which improved the website traffic.

Improved Digital Presence

Our marketing experts channel their creativity to ensure United Building Solutions improved digital presence.

Improved Campaigning

Pausing Non-performing & redundant ad copies with low CTR and replacing them with effective & new ad campaigns.

Objective

Decreasing the CTR.

Improving the CPA

Lowering the No. of Conversions

Decreasing the Conversion rate

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Strategy

Planning and implementing 360-degree brand audit gave the experts at Woosper a clear understanding of what was required to achieve success for United Building Solutions. From implementing ad campaigns to adjusting bids according to locations, Marketing experts at Woosper deployed strategies that not only helped them improve their digital presence but also made them a market leader.

Outcome

Clicks have increased by 500%.

CTR has increased by 475%.

CPA has decreased by 85.92%.

Hear from Our Client

"What started local and now is expanding nationally, the credit goes to Woosper strategists and Consultants. We have received 1,442 more conversions and earlier we were paying around $36/conversion but now we are paying only $4.75/conversion”"